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White Glove Content Writing Service FAQ

Below you will find frequently asked questions regarding WeddingWire's White Glove Content Writing Service.


What is the white glove content writing service?
This is a new service that WeddingWire is offering to premium vendors in select locations! We have a team of professional editors who are writing unique content that will best showcase your business to WeddingWire couples.


High quality Storefront descriptions deliver a powerful 1-2-3 punch:
1. Increase organic traffic to your Storefront by using writing techniques that will make your page more visible to Google and improve your SEO.
2. Boost engagement on your Storefront by showcasing what makes your business unique in a format that will resonate with WeddingWire couples.
3. Get more leads. More traffic + customer engagement means more leads for your business.


Will this replace my existing description?
When possible, our team of professional writers will incorporate details from what you have already provided into the new high-impact description. Don’t worry, you will be able to review the enhanced option before it is added to your listing.


When will I be able to review my new Storefront description?
You will receive it via email within several business days of your request.


How quickly will my description go live?
Our team is working to update your description as quickly as possible! Please keep an eye out for a confirmation email within the next several business days!


Will I be able to make edits to my description?
Our team of professional writers has carefully written your Storefront description to maximize SEO value and customer engagement. Therefore we do not recommend making edits. However in the unlikely scenario that something is factually incorrect, we are happy to make the necessary updates for you.


This description is great! Can I put this on my website?
This is proprietary content intended for use solely on your WeddingWire Storefront. One of the most powerful ways to improve your SEO is with unique, unduplicated content. Therefore not only will your Storefront benefit from this white glove service, your own business website may see a boost by differentiating content as well.

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